The familiar red pennant has stood for great flavor since 1904, when French’s® pioneered the pourable mustard category at the World’s Fair in St. Louis. French’s® Classic Yellow® Mustard was an instant hit—and it has become an enduring favorite. Made with only #1 grade mustard seeds and an uncompromising dedication to superior quality, French’s® is America’s Favorite Mustard™. Over the years, other iconic products have joined the French’s® lineup. Each is measured to the same high standards for quality, craftsmanship and flavor.